Card 74 / 204: What is the difference between advertising and sales promotion?
A)
There is no difference.
B)
Sales promotion is time specific, while advertising is not.
C)
Advertising is limited in its reach, while sales promotion is not.
D)
Sales promotion does not motivate consumers to purchase, while advertising does motivate consumers.
E)
Advertising is a short term strategy, while sales promotion is on-going.
Answer:
B) Sales promotion is time specific, while advertising is not.
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