Card 72 / 204: Many companies' advertising efforts are geared toward reminding the consumer about their product, reinforcing past purchase behavior, or providing an incentive in the way of a coupon or rebate. What kind of strategy does Apple use when its commercials communicate how its products will enhance your life?
A) Fear strategy
B) Promotional Pull strategy
C) Promotional Push strategy
D) Brand loyalty
E) Repeat purchase

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