You own a gardening and landscape company Melinda Salzer @Berkeley

Question 195 / 200: You own a gardening and landscape company. Your customers include both professional landscapers and do-it-yourself homeowners. You recognize that the economic downturn of the past few years may have an impact on your business. What secondary source might provide reliable information to help you with your research and point you in the appropriate direction for your marketing strategy going forward?

A Company annual reports

B Online information about competitive strategies

C Syndicated surveys such as Yankelovich or Gallup

D Internal sales reports

E All of the above

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https://www.jobilize.com/advertising-promotion-quiz-by-charles-jumper-melinda-salzer

Advertising & Promotion BUS210

Access: Public Instant Grading

Prof.Melinda SalzerProfessor

Berkeley College

USA

Attribution: Charles Jumper and Melinda Salzer. Advertising & Promotion (The Saylor Academy 2014), http://www.saylor.org/courses/bus306/

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