Agency Account Director - FTC

Agency Account Director - FTC

Accepting applications until: 31 January 2025

Job title: Account Director (Agency)

At Global, we think big, work hard, and never stand still. We're the proud home of the best media and entertainment, driven by our talented and passionate people. Our mission? To make everyone's day brighter- our Globallers, our audiences, our partners, and our communities.

Your new role

As an Account Director within the Agency Team, you'll manage some of Global's highest spending agencies in Local Sales, selling our full portfolio of Radio, Digital, and Outdoor products. You'll grow and retain our existing agency base, while also identifying and winning new business opportunities.

You'll act as an expert in our diverse product offerings, serving as a trusted partner to agencies and ensuring their campaign objectives are exceeded. This field-based role puts you at the forefront of media innovation, representing iconic brands and platforms that are shaping the future of advertising.

As an Account Director at Global, you will have:

• Proven experience selling to agencies at the highest level.
• Expertise in the sales cycle, from opening to close, and the ability to mentor others.
• A driven, results-oriented mindset with the ability to self-generate new business leads.
• Exceptional listening skills and emotional intelligence to build rapport and trust.
• Proficiency in planning tools and Salesforce, with the ability to manage a detailed sales pipeline.
• Resilience, self-motivation, and the ability to work autonomously.

Key Responsibilities

• Agency Growth & Relationship Management:
  • Manage and grow revenue from a portfolio of Global's largest regional agencies.
  • Build a strategic growth plan tailored to each agency, reviewing progress monthly.
  • Deliver exceptional customer service and foster long-term partnerships.
• Business Development:
  • Identify and secure new high-value agencies across your region.
  • Source new opportunities within existing agency portfolios, driving client revenue.
• Campaign Planning & Execution:
  • Submit high-quality briefs and collaborate on innovative campaign ideas.
  • Effectively plan and book campaigns in systems like gPlan and Salesforce.
• Sales Excellence:
  • Achieve and exceed KPIs, while accurately forecasting opportunities to meet revenue targets.
  • Ensure all activity is recorded and managed within Salesforce.
• Collaboration & Leadership:
  • Work closely with internal support teams to deliver outstanding multi-platform campaigns.
  • Mentor and coach Account Managers across teams as needed.

What You'll Love About This Role

• Think Big: Every day is an opportunity to push boundaries, pitching big to your agencies.
• Own It: Take charge of your agency base and clients, delivering incredible results.
• Keep it Simple: Focusing on what's important, and ensuring you have a strong sales pipeline for success.
• Better Together: Collaborate with a dynamic team on campaigns and your development.

What Success Looks Like

• Mastered the knowledge of our Radio, Digital, and Outdoor products, inventory, and brands.
• Built a deep understanding of your agency portfolio, including a robust contact list for growth.
• Planned and booked your first agency campaigns with confidence.

What You'll Need

• Proven experience selling to agencies at the highest level.
• Expertise in the sales cycle, from opening to close.
• A driven, results-oriented mindset with the ability to self-generate new business leads.
• Exceptional listening skills and emotional intelligence to build rapport and trust.
• Proficiency in planning tools and Salesforce, with the ability to manage a detailed sales pipeline.
• Resilience, self-motivation, and the ability to work autonomously.

Creating a place we all belong at Global

We are dedicated to creating a place where different voices are represented, amplified, and celebrated. We know that we can't serve our diverse audiences without first celebrating it in our people, which is why we're passionate about creating an inclusive culture where every Globaller can belong.

As a business, we believe in the importance of a healthy work-life balance and the value of a flexible and agile workforce. Therefore, we operate a Smart Working approach. If you need us to make any reasonable adjustments during your recruitment process, drop us an email at ***, we'll be happy to help.

About Us

Global is home to some of the UK's best-loved radio stations such as Heart, Capital, and Classic FM, to name a few, we keep 25.2 million listeners tuned in and entertained each week.

And that's just for starters; we're one of the leading Outdoor advertising companies in the UK, having recently acquired Primesight and Outdoor Plus. With over 35,000 sites covering 95% of the UK population, Global Outdoor packs a punch!

In 2018 we launched our awards ceremony, The Global Awards, to celebrate the biggest stars of music, news, and entertainment.

To enable us to deliver the absolute best product to our audiences, we need the absolute best people across a range of disciplines. From Technology and Programming to Marketing and Commercial. From Digital to Finance to Legal and beyond, it's the diverse mix of skills and people that make Global what it is. For us, it's not just about talent, it's about the right attitude and a personality to match.

Simply put, we're passionate about radio, music, media & entertainment - welcome to our world.