Card 79 / 204: Why is word-of-mouth advertising so effective?
A)
The company does not have to pay for it.
B)
It is quicker to generate than traditional advertising methods.
C)
People trust the word of others more than paid advertising.
D)
Traditional advertising is dead.
E)
No creative effort is needed.
Answer:
C) People trust the word of others more than paid advertising.
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Prof.Melinda SalzerProfessor
Berkeley College
USA
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