QAD has an exciting remote Revenue Marketing Manager opportunity based out of the Greater Chicago area.
Reporting to the Director of Global Revenue Marketing for the Manufacturing Operations segment, the Revenue Marketing Manager role is responsible for Revenue Marketing in North America, focused on demand generation for our suite of manufacturing solutions and most importantly, the launch of our O3 product.
Responsibilities include the planning, development and execution of marketing plans including integrated campaigns and events to support marketing contribution goals to Sales.
This individual contributor role is accountable for agreed-upon lead generation targets such as Sales Accepted opportunities and pipeline contribution as well as optimized budget spend.
Within Global Revenue Marketing, this role leverages and collaborates with a Localization team responsible for translations and event implementation.
Within Marketing, this role works closely with the Solutions / Vertical Marketing team as SMEs, MARCOM around Web/SEO/Creative, Sales Ops for Analytics, and Marketing Ops for Marketing Automation.
A strong collaborative relationship with Sales at all levels and the Business Development, and Customer Success organizations is necessary for success.
The role is virtual, however to be considered, you must live near a major U.S.
airport in the Continental U.S.
There is a preference for the selected candidate to be based in the Greater Chicago area.
What you'll do:
Develop marketing plan(s) and activities (integrated campaigns, events, webinars) for the Manufacturing Operations team to deliver demand generation goals that are aligned with our strategy and approved by the Director Global Revenue Marketing, Manufacturing Operations.
This includes budget allocations and coverage across target geographies and channels (QAD vs other).
Execute the marketing plans and activities following an established global Marketing / Sales process within the budget allocated.
This includes being hands-on as well as collaborating with the Localization team for translations for target markets, events, country-relevant messaging, selection of communication channels and targeting data down to the contact level.
Develop specific reports/dashboards for each program.
Maintain strong collaborative relationships with all stakeholders.
Monitor and enhance plans/activities through weekly review and reporting to the Director Global Revenue Marketing, Manufacturing Operations.
Measure, report, and optimize marketing spending for the greatest return.
Deliver against agreed-upon objective measures for demand generation of Sales Accepted Opportunities and Pipeline Generation.
This includes aggregate measures as well as those by geography.
Other duties as assigned
Receive real-time job alerts and never miss the right job again
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