Digital Commerce Media Manager 9-Month Maternity Leave

Haleon
NL - North Holland - Amsterdam
November 27, 2024
Marketing

Digital Commerce Media Manager (9-Month Maternity Leave) We are seeking an experienced Digital Commerce Media Manager to join our team on a temporary basis to cover a 9-month maternity leave. In this role, you will be responsible for driving the digital commerce media strategy across the Benelux region. Your primary focus will be on deploying best-in-class digital commerce media strategies to enhance the consumer experience and drive conversion to purchase.
Key Responsibilities:

Collaborate with cross-functional teams (Brand Marketing, Customer Marketing, and Sales KAM teams) to develop and implement aligned e-media activations across all customers and platforms.
Design and deliver a Digital Commerce Media strategy and media briefings per brand, ensuring alignment with Brand Marketing strategies.
Embed digital tactics into brand content maps, covering the entire customer journey.
Orchestrate all local performance marketing activities related to digital commerce to drive growth and performance.
Manage relationships with key stakeholders, including Media Advertising Agency Publicis, Amazon Advertising, and Flywheel.
Oversee the A&P budget for Digital Commerce Retail Media, based on e-mix calculations.
Optimize media investments across the consumer journey to maximize Return on Advertising Spend (ROAS).
Support New Product Introductions (NPI) by creating Search Strategy and Keyword Plans.
Utilize Power BI to analyze and present data, driving informed decision-making.
Qualifications & Skills:

3+ years of experience in a similar position within media marketing (agency, in-house, or consulting).
Strong media management experience, ideally within FMCG/FMCH, with proven activation experience.
Bachelor's degree or equivalent in (digital) marketing, business management, e-commerce, or a related field.
Strategic thinker with strong media and commercial acumen.
Digital-savvy with a passion for adapting to the constantly evolving eCommerce landscape.
Fluent in English, with proficiency in French and/or Dutch.
Strong analytical mindset with experience using Power BI.
Ability to manage multiple projects and meet deadlines in a fast-paced environment.
Self-starter with a high degree of motivation, capable of working at both strategic and tactical levels.
Strong collaborative skills, with experience working in a matrix organization.
What we offer:

A fast-paced organizational and business environment.
An opportunity to learn from a variety of healthcare products and to be exposed to European market and regulatory environments.
Hybrid@Haleon, our philosophy to hybrid work.
Learning and development opportunities.
Market-leading policies such as our 26-weeks equal parental leave.
Highly competitive compensation and benefits package.
Employee Assistance Program.
Care to join us. Find out what life at Haleon is really like ***/careers/ .
At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.
Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.
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Read the full job description and apply online on the recuiter's web-site

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