Card 41 / 204: Your television campaign has been running for 5 weeks. All of your commercials have been 30 seconds long. What method should you use to evaluate your media value and audience estimates?
A) You should use the same method as for radio except substitute 30 second increments for 60 second increments.
B) You should use the PRtrak conversion method.
C) You should use the Ad Value Equivalency method.
D) You should use the Article Counts method.
E) You should use the Content Analysis method.

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