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- Unit 02: Advertising and Society
- Why might advocacy ads not be
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Card 60 / 204: Why might advocacy ads not be accepted by everyone who views them?
A)
The commercials might not be high quality productions.
B)
They do not express relevant views.
C)
They do not express a specific agenda or point of view sufficiently.
D)
The message, expressed in a strident way, may not be shared by everyone.
E)
The use of celebrities may be offensive to viewers.
Answer:
D) The message, expressed in a strident way, may not be shared by everyone.
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Prof.Melinda SalzerProfessor
Berkeley College
USA
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Attribution:
Charles Jumper and Melinda Salzer. Advertising & Promotion (The Saylor Academy 2014), http://www.saylor.org/courses/bus306/
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