Card 30 / 204: What has had the most significant impact on the decline of newspaper readership?
A)
People no longer like to get their news from a printed source.
B)
Advertisers do not feel that print advertising is effective.
C)
Existing readers are declining, and younger readers are getting their news from Internet sources.
D)
Newspapers do not allow advertisers to target a specific demographic.
E)
Print is ineffective in communicating complex products.
Answer:
C) Existing readers are declining, and younger readers are getting their news from Internet sources.
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