Card 67 / 204: As technology advances and changes in demographics occur, advertisers have been forced to look at ways to embrace and take advantage of new methods of connecting with their audiences. What is the biggest obstacle to this?
A) There is a lack of advertising dollars.
B) There are too many advertising vehicles to choose from.
C) Messages only come from the advertisers.
D) Many advertisers do not understand the new tools or have the proper skills to use them.
E) Only simple methods are effective.

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