Your course textbook discusses an advertising Melinda @Berkeley Promotion

Question 60 / 200: Your course textbook discusses an advertising campaign which attempts to convince consumers to use soap while hand-washing? What can we learn from this story?

A Advertising can sell soap to people that don't wash their hands

B People do not know what is in their best interest.

C Advertising can have a meaningful effect on society when applying what social scientists have
learned about human behavior.

D Advertisers are only interested in their bottom line.

E No meaningful impact can be gained from advertising's contributions to society.

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https://www.jobilize.com/advertising-promotion-quiz-by-charles-jumper-melinda-salzer

Advertising & Promotion BUS210

Access: Public Instant Grading

Prof.Melinda SalzerProfessor

Berkeley College

USA

Attribution: Charles Jumper and Melinda Salzer. Advertising & Promotion (The Saylor Academy 2014), http://www.saylor.org/courses/bus306/

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