Interactive media trends continue to have Melinda Salzer @Berkeley

Question 24 / 200: Interactive media trends continue to have an impact on the methods companies use in their media planning strategies. Those in the advertising and marketing industries must expect to make changes to their business models. Why?

A While marketing budgets may stay the same, advertising budgets will decline.

B Traditional agencies that cannot adapt will be forced to close their doors.

C Media budget shifts will force publishers to look at their audiences in new and contemporary
ways.

D Search engines will need to partner in order to gain access to all consumers in more efficient
ways.

E All of the above

<< First < Previous Flashcard Next > Last >> Quiz Home Page

https://www.jobilize.com/advertising-promotion-quiz-by-charles-jumper-melinda-salzer

Advertising & Promotion BUS210

Access: Public Instant Grading

Prof.Melinda SalzerProfessor

Berkeley College

USA

Attribution: Charles Jumper and Melinda Salzer. Advertising & Promotion (The Saylor Academy 2014), http://www.saylor.org/courses/bus306/

Ask

	5 AP 05 Integumentary System MCQ By OpenStax Start Quiz
	2 AP 02 Chemical Level of Organization MCQ By OpenStax Start Quiz
	Foundations of Software Engineering By Kevin Amaratunga Start Quiz
	7 AP Key Terms 07 Axial Skeleton By OpenStax Start Key Terms
	1 Biology 01 The Study of Life MCQ By OpenStax Start Quiz
	5 Microeconomics 05 Elasticity By OpenStax Start Flashcards
	7 Neuroanatomy 07 The Visual System By Stephen Voron Start Quiz
	6 Enterprise JavaBeans By JavaChamp Team Start Quiz
	16 Sociology 16 Education MCQ By OpenStax Start Quiz
©flickr: Rod	Medieval Africa By Jesenia Wofford Start Quiz

Copy and paste the following HTML code into your website or blog.