Sales and Campaign Coordinator

Lamar Usa
US - West Virginia - Bridgeport
January 24, 2025

Do you have an interest in marketing strategy and possess strong organizational skills? This position is a key member of our sales team, working with Lamar account executives and customers to build innovative outdoor advertising campaigns that deliver results. Our Lamar office in Bridgeport, WV is now hiring a new sales team member to help us bring effective outdoor advertising campaigns to life for brands in Bridgeport, West Virginia and the surrounding areas.

The purpose of the Sales & Campaign Coordinator is to perform all sales administrative functions occurring both before and after the contract phase of the sales cycle. This includes: prospecting new customer leads for the sales team, preparing sales presentations and proposals, and coordinating the execution of advertising campaigns sold by the sales team. In addition, there may be other tasks assigned by Account Executives, the Sales Manager, and/or General Manager.

Join our team to be a part of a company culture that not only prioritizes work-life balance but also recognizes and celebrates hard work, success, and high performers. With a strong community involvement, we are a well-known household name and have a reputation for making a positive impact in people's lives!

Why Lamar?

Lamar Advertising has been named as a 'Best Company to Work For' in U. S. News & World Report's annual ranking. Check out these videos to learn more about Lamar:

About Us
Our Relationships
Giving Back Program

What you can expect from us:

A Monday - Friday 8a-5p in-office work schedule
An hourly range of $17 - $20/ hour dependent on relevant experience and qualifications
120 hours of paid time off (PTO) that increases with tenure
12 paid company holidays including Presidents Day and Juneteenth
A comprehensive 2 week training program
Career advancement opportunities
Ongoing professional development and internal leadership programs to maximize your career potential
Multiple medical plan options
Hospital, Accident, and Critical Illness coverage
Short and long-term disability and paid parental leave
Dental and vision insurance
401K plan with company match
Employee stock purchase program
Wellness program incentives such as medical plan premium holidays and HSA contributions

What we're looking for in YOU:

Work requires an excellent command of the English language.
Proficient in Microsoft Office and Gmail applications
Must have high level of interpersonal skills to handle sensitive and confidential situations.
Position continually requires demonstrated poise, tact and diplomacy
Ability to timely and accurately enter and compile data
Energy, enthusiasm, and the ability to meet deadlines
High level of organizational skills, and excellent attention to detail.
Creativity, initiative combined with commercial awareness.
Knowledge of common public relations practices
Strong written (Email) and verbal communication skills
Highly organized with a systematic approach to detail-oriented work
Comfortable working in a deadline driven environment
Ability to work independently and act on own initiative
Problem solving

Education and experience:

High school diploma or equivalent required
Bachelor's degree preferred
2 years of related experience, preferably in sales, marketing, or administrative roles
Experience in data management and Gmail preferred
Or an equivalent combination of education and experience

Please note: Upon submitting your application, you will be asked to complete an 8-15 minute personality assessment. This assessment compares your professional soft skills to the skills required for success in this role. Please answer honestly; this is not a test! Not completing this assessment could result in disqualification from consideration for this position.

Candidates with a disability in need of an accommodation to fulfill our application requirements should email recruiting@lamar. com. A day in the life:

Prior to Contract Phase:

Prospecting new customers leads for the sales team.
Prepares sales presentations and proposals.
Provides product, promotion, and pricing information by clarifying customer request; selecting appropriate information; forwarding information; answering questions.
Coordinates and enters requests for charting or assists with the charting function
Coordinates and enters request for conceptual (sample) art for the AE's.
Maintains customer database or CRM by inputting customer profile and updates; preparing and distributing reports.
Tracks sales expenses by tracking, consolidating, analyzing, and summarizing expenses; forwarding for reimbursement.
Updates job knowledge by participating in educational opportunities.

After Contract:

Coordinating and monitor the ongoing activities and internal communications related to advertising campaigns to ensure on-time and contractual campaign execution while delivering excellent customer.
Informing Account Executives and customers about the current status of advertising campaigns.
Coordinating, managing, reviewing campaign progress and delivering the customer installation and proof of performance information.
Coordinate and/or obtain approval from the client on artwork
Coordinate and communicate panel locations in 'to be determined' situations.
Resolves problems during campaign by investigating; identifying solutions; notifying AE's, managers and customers.

Physical demands and work environment:

The primary work environment is an office.
The specific physical demands/requirements of the job include: lifting less than 25% of the time, reading, color distinction, acuity, sitting greater than 50% of the time, and talking.
The typical percentage of time spent traveling and spending nights away from home is less
than 10%.

Who we are:

Founded in 1902, Lamar Advertising Company is one of the largest outdoor advertising companies in the world. With over 351,000 displays across the United States and Canada Lamar is dedicated to helping both local businesses and national brands reach broad audiences every day.

We provide ad space through:

Billboards
Interstate logos
Handpainted murals
Transportation and airports
The largest network of digital billboards in the United States

We live by the Golden Rule, and we operate with honesty and integrity in every aspect of our business. We are open with our employees, transparent with our customers, and loyal to the communities in which we serve. While Lamar is a large company, each office has its own culture and family atmosphere, making employees feel connected both locally and nationally.

We are committed to sustainable and environmentally friendly busine.

Read the full job description and apply online on the recuiter's web-site

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