Web Designer - Little Rock, AR

Who We Are:

Southern Bancorp is more than a bank. As a Community Development Financial Institution (CDFI), a special certification designated for institutions that serve predominantly underserved communities, Southern Bancorp combines traditional banking and lending services with financial development tools and public policy advocacy to help families and communities grow stronger. Inspired by the principle that building net worth drives economic opportunity, our mission is to be wealth builders for everyone in the communities we serve, with a focus on low-wealth and un(der)banked populations, as well as an emphasis on Black and Brown individuals.

Job Summary

The Web Designer is responsible for the design and development of company websites to create and maintain functional, engaging, interactive, and user-friendly web pages. The position also manages and monitors web-based marketing data, including search engine optimization (SEO) and Google Analytics. This role regularly collaborates with colleagues to support campaigns, special projects, and goals of both the Marketing Communications department and the overall organization.

Key Responsibilities

Lead the design and development of company website(s), ensuring alignment with our brand identity, business goals, and user needs
Collaborate with cross-functional teams (marketing, communications, and IT) to create visually appealing, responsive, and user-friendly web pages
Create and curate compelling content, including landing pages, blog posts and interactive elements
Optimize pages and content for search engines (SEO) to improve visibility and organic traffic
Conduct user research and usability testing to identify pain points and enhance the overall user experience
Implement vest practices for navigation, accessibility, and mobile responsiveness
Design graphics, icons, and visual elements that enhance our brand identity and convey complex financial information effectively
Collaborate with marketing team members to create eye-catching banners, infographics, and promotional materials
Work closely with search engine marketing (SEM) team to integrate paid search campaigns into the website design
Optimize landing pages for conversion and lead generation
Manage and regularly monitor all web-based data and analytics
Leverage experience with digital marketing campaigns to create landing pages, email templates and social media assets
Performs other related duties as required or assigned, including assisting with wealth building programs
Requirements

Bachelor's degree in Web Design, Graphic Design, or related field and proven experience (2+ years) in web design, preferably in the financial sector. Five to six years experience will be considered in lieu of degree
Proficiency in HTML, CSS, JavaScript, and responsive design principles
Strong understanding of SEO and SEM principles and best practices
Proficiency with WordPress, or related content management system (CMS)
Excellent communication skills and ability to collaborate with cross-functional teams
Experience with Adobe Creative Suite (Photoshop, Illustrator, etc.), Figma, as well as other design tools
Ability to prioritize workload to meet deadlines and work independently
Ability to build relationships with various teams, departments, and vendors
Experience with digital marketing and knowledge of banking regulations and compliance requirements preferred
Physical/Sensory Requirements -

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• LI-Onsite

What we offer our employees:

A positive impact on Your Future:

401(k)/Roth plan with immediate eligibility and employer match up to 6%
Employee stock ownership plan
Discounted rate on primary home mortgage
Credit and housing counseling as well as free financial education tools available to customers and employees
Benefits to improve your health:

No deductible medical insurance plan
Dental and vision insurance
Employer paid life and long-term disability insurance
Flexible Spending Accounts
The opportunity to nurture your well-being:

Paid holidays and paid time off
Bonus plan
Opportunity for merit raises
Employee reward and recognition programs
Community service opportunities

Southern Bancorp is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, age, sexual orientation, gender identity, gender expression, status as a protected veteran, among other things, or status as a qualified individual with disability. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

As a Community Development Financial Institution, Southern Bancorp desires its workforce to reflect the diversity of the customers and communities that we serve. Racial and ethnic minorities, people from working class backgrounds, women and LGBTQ people are often underrepresented in many financial service industry professions. Therefore, we strongly encourage applications from people with these identities or who are members of other marginalized communities.