Senior Social Media Manager

Senior Social Media Manager
(Full Time, In-Person Dayton, Ohio)
Position Focus:

Growing Social Media Following and Engagement
Position Details:


There aren't many places like Pink Ribbon Good (PRG). Here you'll put more good into the world and get paid for it! Our team has the exciting energy of a start-up doing big things, we've grown over 400% in the last five years, along with a true sense of community that stems from hopping in the trenches with one another so that we can walk alongside our clients on their cancer journeys. Being a PRGer isn't for everyone. Being surrounded by cancer every day changes you. But we'd argue for the better. At PRG we are constantly reminded of just how precious every day is so we love big, appreciate the little things and show up for one another.
We're looking for the right Senior Social Media Manager to propel Pink Ribbon Good forward as a national organization by growing our social media following and engagement. This individual will not only build overall brand awareness, but directly reduce the isolation felt by so many after a cancer diagnosis as their work will inform thousands, if not millions, of the incredible peer support programs we offer.
Responsibilities:

Social Media Strategy Development:
Create, implement, analyze and optimize the strategy needed to grow our social media following by 30% in 2025.
Leadership:
Develop the Social Media Coordinator's skill set and work to make everyone around you better.
Collaboration & Storytelling:
Work with influencers, business partners, those receiving our services and the entire PRG Team to develop engaging content to share the unforgettable stories that happen every day at PRG.
Trend Watching:
Identify potential trends that could be a good fit for PRG's brand and respond accordingly.
Data & Reporting:
Monitor what's working and what's not to determine if the strategy needs to be adjusted in order to reach the defined goals. Report on the overall progress of the social media strategy monthly to leadership.
Perform other duties as assigned.
Qualifications:

Bachelor's Degree preferred.
5+ years of professional Social Media Manager experience, influencer marketing experience a plus
Portfolio of work ready to share to demonstrate experience with launching a variety of performance driven social initiatives
Expert on social media platforms and the algorithms they employ
Excellent storyteller with strong written, spoken and visual communication skills and an eye for design
Experience leading and developing teams and building collaborative environments
Strong analytical skills to spot trends and identify areas for improvement
Have a passion for the PRG Mission.
Work Environment:

This is a full time position with hours 9am to 4:
30pm Monday through Friday, working out of our headquarters in Dayton, Ohio. Some nights and weekends may be required to gather content at larger events.
This position reports directly to the Vice President of Marketing.
Please send a cover letter and resume to Joy Petty atjpetty@.No phone calls please.