Senior Campaign Manager, Programmatic

Company Description
About Publicis Imagine:

"If you can dream it, you can do it"- Walt Disney
Publicis Imagine, a division of Publicis Media, is the newly assigned media agency for Disney+, Disney Parks, Experiences and Resorts as well as ESPN/ ESPN+.
We are a bespoke agency created solely for Disney, made of the best talent within the Groupe as well as within the industry, with a sole focus of leading the change and driving businesses into the future.
We also too believe that if you can dream it, you can do it.
We are Publicis Imagine.
Dreaming.
Doing
Overview
The Campaign Manager owns development and execution of programmatic campaigns across Display, Mobile, and Video channels within Zenith's Precision team.
This position is both strategic and tactical in scope, requiring the Campaign Manager to independently generate strategic insights for the campaigns in his/her/their portfolio and implement campaigns with the support of the team.
The Campaign Manager provides expertise in optimization strategies and guidance on best practices related to client communication.
The ideal candidate will have prior online trafficking and campaign management experience, strong analytical and communication skills, and prior experience with bid management platforms and active campaign optimization.
Campaign Managers must possess a strong inner drive to contribute.
Responsibilities
Effectively communicate digital strategies and rational for tactical approaches for each campaign
Execute, manage, and optimize online media campaigns and programs for agency clients (e.g.
auction/exchange-based performance media, audience-based buying, remarketing campaigns) while meeting or surpassing client performance expectations
Develop, grow, and maintain relationships with Precision customers through exceptional client service
Work with media partners to ensure accurate platform implementation
Troubleshoot issues on all pre-production and live campaigns
Exposure to and activation experience of Private Marketplaces (PMP) + Open Exchange activations
Oversee campaign QA process
Partner with Analyst on campaign measurement reporting and insights generation
Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities
Provide monthly auditing reports to Agency partners and actualize bill/pay systems when applicable
Participate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancing campaign performance
Qualifications

1+ year of experience in budget management, campaign management/optimization, or digital media operations
Proficiency in Excel, inclusive of pivot tables and chart creations
Strong analytical thinking and mathematical skills
Excellent communication and writing skills
Strong project management skills with great attention to detail
Strong desire to contribute to a team
Ability to organize and manage detailed work, as well as work independently and balance multiple tasks
Platform Experience:


DSPs:
DV360, The Trade Desk, Yahoo/Taboola, Adelphic
CM360, DoubleVerify,
Tableau

Additional Information
Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger.
It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization.
We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.
Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
Compensation Range:
$59,850 - $75,000 annually.
This is the pay range the Company believes it will pay for this position at the time of this posting.
Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.
Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met.
Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met.
For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.
The Company anticipates the application deadline for this job posting will be 01/17/2025.
If you require accommodation or assistance with the application or onboarding process specifically, please contact .
All your information will be kept confidential according to EEO guidelines.
Veterans Encouraged to Apply
• LI-AD2