•5-8 years of strong technical expertise in Salesforce Marketing Cloud
•Understand the email campaign domain
•Extensive experience in Marketing Cloud SQL Query and Automation Studio Activities. (The client utilizes SQL query extensively and this is a Must-have skill set to check the quality of email campaign audiences.)
•Experience with Journey Builder (Should be able to build out complex Journeys and troubleshoot existing Journeys)
•Experience/Exposure to Interaction Studio and Automating Studio activities.
•Optional -
' - Exposure to Email Studio Content Builder (Optional)
• Expose to Datorama (Good to have)
•Knows all the other parts of Salesforce that SMC would interact with
•Should own email campaign program, work directly with the business (leaders/stakeholders) to define needs (and act on them)
•Manage offshore team
•Understanding HTML and CSS knowledge is required
•Highly proficient in coding responsive HTML/CSS emails and troubleshooting for email client's specific limitations
•Good Communication is a must
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