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JOB SUMMARY

Responsible for maximizing profitability of new and used vehicles through prospect sourcing and building positive customer relationships which model the highest level of responsiveness and provide a quality customer experience at every point of sales contact.

GENERAL EXPECTATIONS

  • Devoted to insuring satisfaction to customers.
  • Determine management, production and quality requirements by asking questions and listening.
  • Attend company meetings as required.
  • Maintain a follow-up system that encourages follow through with assigned projects.
  • Establish personal performance goals that are consistent with company standards of productivity and devise a strategy to meet those goals.
  • Review and analyze actions at the end of each day, week, month, and year to determine how to better utilize time and plans more effectively.
  • Understand the terminology of the business and keep abreast of technology changes in products and services.
  • Know and understand the federal, state and local requirements which govern the company's business.
  • Follow lawful directions from supervisors.
  • Understand and follow work rules and procedures.
  • Interact well with others and be a positive influence on employee morale.
  • Uphold the company's non-disclosure and confidentiality policies and agreements.
  • Work evening, weekend and holiday work hours as required.

JOB-SPECIFIC EXPECTATIONS

  • Coordinate with the Sales Manager to set and meet new and used sales quotas. Meet the profit margin goals for vehicle sales.
  • Fully utilize CRM system to capture and maintain in a timely, complete and organized manner electronic information relevant to prospects, sales, and customers.
  • Introduce customers to parts, service, F&I, and general merchandise departments.
  • Utilize floor time effectively in meeting the customer's needs and soliciting sales.
  • Make sure that customers are aware of the features and benefits on all products.
  • Consistently use established procedures to complete all paperwork correctly and on time.
  • Actively develop prospects.
  • Demonstrate to each customer the advantages of products over competing brands.
  • With all new and used vehicles sales, effectively cross sell accessories, additional parts, F&I products, service contracts, warranties, etc.
  • Be polite and friendly and greet customers promptly. Consistently follow the outlined sales process.
  • Verify that customers are qualified for their wants, needs, and ability to buy.
  • Deal with customer complaints in a sensible manner by showing empathy and a pleasant attitude to show our commitment to excellent customer service and to increase customer satisfaction and loyalty.
  • Ensure that customers receive consistent treatment by always following the documented procedures.
  • Conduct telephone transactions courteously and promptly.
  • Utilize the delivery of any new or used vehicle to create an event that will facilitate customer loyalty to the dealership.
  • Utilize a consistent quotation process for purchases, trade-ins, and vehicle sales.
  • Consistently contact customers by means of CRM system, mailing lists and personal follow up to promote additional sales and customer satisfaction.
  • Perform pre-delivery inspection before delivery to customer.
  • Attend pertinent training and stay current with with sales department concerns and sales techniques.

QUALIFICATIONS & JOB REQUIREMENTS

  • Excellent communication skills and interpersonal abilities.
  • Be an outgoing, energetic people person.
  • Must have the ability to get along with a broad customer base.
  • Extensive familiarity with sales and closing techniques.
  • Familiarity with Harley-Davidson products.
  • Proficiency with basic computer operation.
  • Ability to read and comprehend instructions and information.
  • Professional personal appearance.
  • Ability to meet company's production and quality standards.
  • Must possess valid driver's license.

PHYSICAL REQUIREMENTS

  • Must be capable of standing or walking for long periods of time.
  • Must be able to operate office equipment including telephone, copier, fax machine, calculator, etc.
  • Noise level in the work environment may be loud.
  • Must have the ability to routinely balance and push motor vehicles of up to 950 lbs.

WORKING CONDITIONS

  • Must be able to work indoors in air-conditioned areas as well as outside in the weather and elements.
  • Potential exposure to battery acid, gasoline, chemical cleaning materials or other toxic materials commonly found in motor vehicle service department.
  • Occasionally exposed to exhaust fumes or other airborne particles.

Read the full job description and apply online on the recuiter's web-site

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