Senior Manager, Digital & CRM Marketing

Position Summary
Headquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc.
(SEA) is a leader in mobile technologies, consumer electronics, home appliances and enterprise solutions.
From our humble beginnings to our position today as a tech leader, our passion for innovation has been the common thread throughout our history.
We've grown into one of THE most recognized global brands.
We consider ourselves 'relentless pioneers' that push boundaries and defy barriers.
The company pushes beyond the limits of today's technology to provide groundbreaking connected experiences across its large portfolio of products and services, including mobile devices, home appliances, home entertainment, 5G networks, and digital displays.
As EPA's ENERGY STAR Corporate Commitment Partner, SEA is dedicated to making a positive impact on the environment through its eco-conscious products, practices, and operations.

People | Excellence | Change | Integrity | Co-prosperity
Role and Responsibilities
The Sr.
Manager, Digital will be an eCommerce and Marketing subject matter expert leading the day-to-day work on Samsung's Home Entertainment (HE) - Integrated Marketing (IM) division, which supports TV, Audio, and Memory business, reporting to the Director - Digital.
Manager will build relationships with cross-functional teams and agencies and plan and implement best-in-class customer experience online.
They will help drive and report on a range of key initiatives, seasonal (and product) launches by bringing tested and straightforward Marketing best practices, and managing diverse activities based on key deadlines.
Manager may be assigned other duties to support the team based on business needs.
This position is part of a fast-paced, dynamic digital team responsible for a growing business.
They should have a vision and 'big picture' thinking to identify new opportunities throughout the consumer journey to grow awareness, engagement, and conversion, while also having strong attention to detail.
Ability to manage internal stakeholders across the organization, and agility to influence and collaborate across other vertical teams in a highly matrixed environment.
Role & Responsibilities
Overall HE Marketing Landing Pages site ownership from creative, updating content, logging bugs, and reporting on site performance.
Ensure all aspects of site merchandising are on brand, employ best practices, and have KPIs to benchmark performance with a focus on Continuation Rate.
Manage execution of major annual launch campaign with Category Managers, internal eCommerce partners, and external agencies, ensuring clear communication and prompt response time.
Report daily, weekly, and monthly site and third-party KPIs to internal teams.
Understand key product reasons to buy and features between models.
Experience documenting initiative requirements and communicating clearly to internal key stakeholders, sharing key activity updates, and exploring new ideas to find process efficiencies and offer forward-thinking solutions.
Monitor daily project progress and proactively tackle potential questions, delays, and conflicts communicating status updates and escalate project risks regularly to key stakeholders.
Align Digital creative across HE teams to create fit-for-purpose, consumer-centric copy & content to impact the HE business driving traffic to samsung.com, yield conversions, and being mindful of consumer journey phase and intent.
Leverage SEO Content Strategy and drive action on content pages to improve site performance and traffic to HE pages.
Understand competitive environment; proactively seek market knowledge through exposure to competitive retail landscape.
Manage a team of 3 Digital contractors.
Skills and Qualifications
Minimum Qualifications
Bachelor's degree and 7-10 years' experience within eCommerce or Marketing, preferably with analytics and excel experience, web content management, and project management projects.
Experience using Content Management Systems (CMS), Adobe suite, and Microsoft Office Suite of Applications, Jira/Confluence.
Fundamental understanding of UX functionality to drive optimal customer experience.
Must have strong skills in strategy and planning, budget, merchandising, and marketing along with project management skills and ability to prioritize and communicate across multiple levels of business.
Keep abreast of best practices and new tools that might benefit our Marketing efforts.
Preferred Qualifications:

Demonstrated ability to prioritize and manage multiple tasks and meet project deadlines.
Must be able to work with little supervision and be deadline-oriented.
Excellent proofreading skills and grammar skills.
Critical eye for consistency and communications effectiveness.
Strong interpersonal, verbal and written skills.
Effective analytical, critical thinking and quantitative problem solving abilities.
Strong proficiency with Microsoft Excel and data analysis.
Planning & organization to manage multiple campaigns and work streams at one time.
Attuned to a teamwork environment, fast-paced rhythm, and a results-oriented culture.
At Samsung, we believe that innovation and growth are driven by an inclusive culture and a diverse workforce.
We aim to create a global team where everyone belongs and has equal opportunities, inspiring our talent to be their true selves.
Together, we are building a better tomorrow for our customers, partners, and communities.
Samsung Electronics America, Inc.
and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law.
Reasonable Accommodations for Qualified Individuals with Disabilities During the Application Process
Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process.
If you have a disability and require a reasonable accommodation in order to participate in the application process, please contact our Reasonable Accommodation Team ***) or *** for assistance.
This number is for accommodation requests only and is not intended for general employment inquiries.
•