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The Role

We are seeking a highly analytical and detail-oriented Senior eCommerce Data Analyst to join our team. The successful candidate will be responsible fororganizing, analyzing and interpreting marketing and customer data; creating reports and dashboards to extract intelligence and expand self-service capabilities; and presenting data insights to business partners to drive decisions.

This is a hybrid position and requires onsite work at our Chicago HQ Office.

Responsibilities
  • Research:
    Develop a deep understanding of the customer site experience, the purchasing funnel, and best practices in the cannabis industry.
  • Data Analysis:
    Analyze sales data, website metrics, and customer behavior to identify trends, opportunities, and challenges.
  • Performance Reporting:
    Develop and maintain regular reporting to track key performance indicators (KPIs) and provide insights to stakeholders.
  • A/B Testing:
    Design and execute A/B tests to optimize product pages, checkout processes, and other ecommerce experiences.
  • Conversion Rate Optimization:
    Identify opportunities to improve conversion rates and collaborate with the ecommerce team to implement changes.
  • Collaboration:
    Partner with cross functional teams to translate data insights into actional strategies for optimizing product pages, marketing campaigns, and conversion rates.
  • Customer Segmentation:
    Analyze customer data to identify high-value segments and develop targeted marketing strategies.
Qualifications
  • Ecommerce Experience:
    3+ years of experience in ecommerce analysis or a related field. B2C preferred.
  • Bachelor's Degree:
    in Business Analytics, Computer Science, Mathematics, Statistics, IT, or a related field is preferred
  • Communication Skills:
    Excellent communication and presentation skills.
  • Analytical Skills:
    Proven analytical skills and experience working with large datasets.
  • Programming Skills:
    Proficiency in data querying languages (e.g. SQL), scripting languages (e.g. Python), and/or statistical software (e.g. R)
  • Technical Skills:
    Proficiency in Excel, web analytics tools (e.g., Google Analytics), site optimization tools (e.g. Google Optimize) and BI. Tableau preferred. Hands on experience with Mixpanel is a bonus.
  • Certifications:
    Google Analytics certification or similar preferred
Additional Requirements
  • Must passany and allrequired background checks
  • Must be and remain compliant with all legal or company regulations for working in the industry
  • Must be a minimum of 21 years of age

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Read the full job description and apply online on the recuiter's web-site

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