Herschend is the world's largest family-owned themed attractions company, with 12,000+ passionate hosts collectively entertaining 15 million families each year.
The heart of Herschend's success has long been the world-renowned hospitality that's rooted in our DNA.
We call it Heartspitality®.
It's a unique culture that blends our ethos of Leading with Love and our purpose of Bringing Families Closer Together by Creating Memories Worth Repeating® to create real impact and joy that spreads through our hosts to our guests and out into our communities.
Herschend's portfolio of more than two dozen beloved family entertainment brands across North America includes iconic award-winning destinations such as Dollywood® Parks & Resorts, Silver Dollar City® Company, Adventure Aquarium®, Callaway Resort & Gardens®, Kentucky Kingdom Theme & Water Park®, Newport Aquarium®, The Vancouver Aquarium® and Wild Adventures®.
In addition to its premier themed attractions, Herschend is proud to steward the World-Famous Harlem Globetrotters® legacy and provide immersive content and experiences through our Herschend Entertainment Studios® and Pink Adventure Tours® brands.
As an equal-opportunity employer, we strive to provide environments where every host, guest, and partner feel welcome, valued, and loved.
We firmly believe that words and actions matter, which is why all individuals are to be treated equally and with respect.
POSITION SUMMARY
Are you a marketing data specialist with an interest in the technical ins and outs of how it all works? The Marketing Technology team at Herschend is seeking a passionate and technical team member to join us in our mission of Creating Memories Worth Repeating® at theme parks and attractions across the United States.
As an eCommerce Specialist on the Marketing Technology team, your main responsibility will be to configure and test products and promotions in our eCommerce website.
ESSENTIAL DUTIES & RESPONSIBILITIES
Work with the Admission Ticketing Administration team to input marketing content and product configuration in our eCommerce platforms.
Participate in after business hours product launches and configuration updates.
Troubleshoot issues across the entire marketing technology stack and report steps to reproduce to development team.
Assist the development team with eCommerce platform testing of enhancements and bug fixes.
Assist with cultivating training documentation related to eCommerce functionality
Facilitate content updates for properties that support both the website and mobile app (as applicable).
EXPERIENCE & EDUCATION 4-year undergraduate college degree or equivalent work experience in marketing, Computer Science, or related technical discipline (additional relevant experience may be substituted for education)
Experience with administration and testing of marketing technology applications and solutions
Experience with and a general understanding of:
Software as a service
APIs (Postman environments and variables)
Azure DevOps for Project Management (or equivalent such as Jira, Confluence)
SDLC methodologies (ex:
Agile, Scrum)
Experience successfully launching a marketing technology application or solution strongly preferred
Experience with responsive coding and optimization for both web and mobile devices, including robust understanding of HTML and CSS
SKILLS & QUALIFICATIONS Ability to multi-task, prioritize and successfully meet several deadlines at once while maintaining a strong attention to detail
Comfortable working in a fast-paced environment where priorities and responsibilities shift with the business needs
Knowledge of the eCommerce space including marketing strategies, usability best practices and industry trends strongly preferred
Ability to work both independently and with a team
Ability to work during non-business hours or holidays/weekends when applicable
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