Field and Channel Marketing Manager

Description
Location:
Candidates must be located in either Colorado or California.
Remote position.
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If you're looking to grow your skills, make a difference, and be part of an innovative team, Pentera is the place for you.
About the role:

In this role, you'll be accountable for all our field marketing efforts on the West Coast, working closely with sales & channel teams as well as your fellow marketing peers.
You will create and manage lead generation programs to meet pipeline development needs including hosting virtual and in-person events, industry-relevant trade shows, and various other marketing tactics to support the field sales organization.
This role requires strong collaboration, resourcefulness, and the ability to deliver results through cross-functional alignment and communication.
Roles and responsibilities:

Manage field events/ programs (seminars, tradeshows, conferences, association participation, etc.) from initial planning to final execution including contracts, logistics, developing promotional communications to drive attendance, virtual or on-site execution and follow up/ tracking
Work with channel partners and service providers on producing joint marketing activities to create awareness and demand in their respective markets
Manage all aspects of the regional marketing budget, purchasing, payments, and provisioning
Manage SWAG and their creation, distribution, and targeting as part of the regional marketing strategy
Identify tactics/ assets that are most impactful for the acceleration of pipeline
Analyze results and identify opportunities for improving performance
Identify industry events in the region and potential call for presentation opportunities
Align field marketing events with core demand generation programs to ensure the generation of marketing qualified leads through integrated, multi-touch programs
Requirements

4-5 years of field marketing experience in multiple marketing disciplines, including customer-facing events, digital and email campaigns
Previous experience in a B2B SaaS/ tech company
Strong interpersonal skills and comfortable in a range of environments from a C-level executive dinner to chatting with practitioners at conferences
Ability to coordinate, manage, and execute multiple marketing campaigns concurrently
High executional skills and the ability to quickly pivot projects as needs change
Successful working in a high-pressure environment and actively seek candid feedback from relevant stakeholders
Excellent presentation and communication skills
Proficient in Salesforce, HubSpot and Zoom with the ability to learn new software quickly
Cyber Security experience - advantage
Some travel required (2-3 times a quarter)

We are an equal opportunity employer and we are committed to building a diverse and talented workforce.
We do not discriminate on the basis of race, sex, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, medical condition, disability, or any other class or characteristic protected by applicable law.
We welcome candidates from all backgrounds to join us!