Senior Vice President, Integrated Marketing

Stagwell Global LLC
US - California - Culver City
November 17, 2024

We imagine the new.
Inspire the next.
And use the power of our creativity to help build up those around us.

At Allison, we provide a limitless environment where you can build, create, and grow.
Our openly collaborative and highly supportive culture is free from bureaucracy and red tape.
With over 1,000 innovators from diverse backgrounds, we break new ground for world-class clients across 50 global markets and dozens of industries.
We believe in creating a space where everyone can freely express their opinions, share their ideas and dreams for the future, and be themselves.

We foster an inclusive culture that attracts builders from all backgrounds who can envision new solutions and create outcomes that move our clients' businesses forward, while helping everyone on the team learn and grow together.
Our shared ideal of the builder's mindset is limitless and available to everyone, and we push the boundaries to create new and innovative solutions for our clients and ourselves.

We create lasting impact and relationships, and our culture fosters meaningful connections and friendships that last beyond the workplace.
If you're ready to join a team that pushes you to be your best, supports you every step of the way, and celebrates your successes, welcome to Allison.

We are seeking a Senior Vice President for our Integrated Marketing team.
The ideal applicant is skilled at bringing together multiple and multi-disciplinary campaign elements to create compelling programming for our exciting clients.
The function requires 12+ years of experience in-house or at an agency with a proven track record of success.

The SVP will be a leading voice in championing innovative and results-oriented marketing solutions that are tailored by channels, burnishing the agencys reputation as a creative marketing partner.
They will play a pivotal role in account planning when a client seeks work involving multiple agency stakeholders.

This person will have the proven ability to take a project from messaging to positioning to programming with a holistic view of all the pieces that can be added to the mix - branding/identity, messaging, channel planning, sales materials, internal communications, paid media, website and social, etc.
This is a fundamental position with a focus on integration, strategy, creativity, and revenue generation.
This person will be embedded on our largest integrated accounts, contribute to other accounts as needed, and drive programming and represent our integrated vision to both existing and prospective clients.

Deep believer in the philosophy of integrated solutions driving activity among a clients most valuable customers and communities
Work with account teams to understand client needs and determine effective and profitable campaign solutions
Senior counsel lead on integrated client engagements, translating a strategic vision into a coordinated and actionable online/offline marketing program; remain active on the business
A consistent contributor in pitches and a primary collaborator across agency disciplines (PR, brand strategy, social/digital, content, creative, research and measurement)
A voracious appetite to scour emerging platforms, and a defined POV across the myriad of established channels:
from digital to social, influencer to traditional
Constantly monitoring the impact of each channel against client KPIs
Accountable to financials of projects from scopes to budget tracking, monthly utilization of resources and revenue and closing
Consistently looking for opportunities to grow business organically through the upselling of additional agency services
Evangelize Allison and Marketing Innovation Teams value propositions internally and externally via proactive networking
Contribute to agency thought leadership on content and integrated communications
A mentor to entire account management team of all levels

A client-facing marketer with vice president level of experience; and one who has delved deeply into the digital MarCom world with great success
Passion for advertising, marketing, social media, influencer marketing, content marketing, public relations/communications or other related discipline
Prior senior-level management experience with direct reports necessary
Must be able to work under pressure and a fast-paced environment
Heavy experience and solid understanding of best practices in social, paid media, influencer marketing and content campaigns; emphasis in a single specialty area is okay
Knows how to find consumer insights from both quant and qualitative sources leading to breakthrough campaign ideas
Experience in campaigns that drive results across the entire customer journey
Enthusiastic, thorough and hardworking, can-do attitude and an entrepreneurial spirit that will do whatever it takes to deliver
Strong understanding of accounting and business practices as they pertain to forecasting, revenue planning and res.

Read the full job description and apply online on the recuiter's web-site

Senior Vice President, Integrated Marketing

Senior Vice President, Integrated Marketing

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