Sales Development Manager

The Sales Development Manager will build and lead a dynamic team of Sales Development Representatives (SDRs), driving their success in building a strong pipeline of sales-qualified leads through effective outbound prospecting strategies.

This individual will be responsible for recruiting, training, and managing a high-performing team, optimizing outreach cadences, and ensuring consistent lead qualification.

The team will be critical in aligning SDR efforts with company goals and continuously refining processes to improve team performance.

This position requires a hands-on leader who can both lead the team and operate as an individual contributor while the team is scaling and who is also data-driven and skilled in fostering a positive, high-performance culture.

Key Responsibilities:

Bring in Sales Qualified Leads

• Build and manage a high-performing team that has ONE focus: Generate Qualified Leads
• Collaborate closely with both Marketing and Sales Teams, ensuring an effective handover of qualified leads to sales

Team Building & Leadership

• Recruit, hire, onboard, and mentor a team of SDRs (onshore and offshore), ensuring the team scales effectively and efficiently
• Provide ongoing coaching, training, and professional development to enhance team performance and career growth
• Foster a positive, collaborative, and high-energy team environment

Strategy & Execution

• Develop and implement comprehensive sales development strategies aligned with the company's revenue goals
• Create and refine outreach strategies, including call scripts, messaging cadences, and social selling techniques, to improve lead conversion rates
• Partner with Marketing and Sales to develop inbound and outbound SDR sequences, leveraging analytics and A/B testing to optimize messaging and approach

Performance Management

• Set clear performance goals and metrics for the SDR team and track their progress
• Monitor KPIs, analyze team performance, and provide actionable insights to drive improvement
• Leverage data and tools like CRM and sales engagement platforms to streamline processes and improve efficiency

Individual Contribution

• Act as an SDR in the team and lead by example by bringing in your self-generated sales-qualified leads
• Be a role model for excellence and inspire the team by working alongside them
• As the team grows, individual contributors will decrease, but they should always be present. We lead from the front

Cross-Functional Collaboration

• Work closely with sales- and marketing leadership to ensure seamless handoff of qualified leads
• Collaborate with marketing, technology, engineering, and sales teams to align lead generation efforts and provide feedback on market insights and competitive trends
• Act as the key stakeholder in refining the lead generation playbook

Reporting & Analysis

• Produce detailed reports on team performance, lead generation progress, and results
• Use data to identify trends, areas of opportunity, and strategies for improvement

Qualifications:

• Bachelor's degree in Engineering, Business, Marketing, or a related field (or equivalent experience)
• 5+ years of experience in sales development, with at least 2 years in a leadership or managerial role
• Proven track record of building and managing high-performing SDR teams
• Industry experience from outsourcing services focused on software engineering
• Strong understanding of outbound prospecting techniques, lead qualification, and pipeline generation
• Proficiency with CRM tools (Salesforce, HubSpot), sales engagement platforms, lead generation, and prospecting tools
• Data-driven mindset with the ability to analyze and act on performance metrics
• Excellent communication, coaching, and motivational skills
• Experience in scaling SDR teams in a fast-paced, high-growth environment
• Comfortable working in a remote work environment, with experience managing distributed international teams
• Experience working with multicultural and geographically dispersed teams, preferably in Eastern Europe and LATAM

What's in it for you

• Experience working with colleagues locally and abroad
• Friendly team and enjoyable working environment
• Participation in professional training and meetups
• Fully paid by Forte 5 sick days during the working year
• Internal English courses provided by Forte Teacher

About Forte Group

We are a full-service custom software delivery partner headquartered in Boca Raton, FL. With 24 years, we've worked with engineering departments, business leaders, and technology providers. We partner with organizations to build custom software solutions, evolve IT practices, and consistently achieve desired business outcomes.

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