Influencer Marketing Specialist

About the Role

As an Influencer Marketing Executive (otherwise known as our Athlete Partnerships Executive) at EHPlabs, you will be an integral member of the Athlete and Partnerships team. This role offers a unique opportunity to lead the execution of influencer campaigns, foster strong relationships with influencers, and drive revenue growth across Canada and the US.

Reporting to the Global Director of Marketing, you will collaborate with cross-functional teams to deliver outstanding brand collaborations, enhance global awareness, and support multiple sales channels, including e-commerce, Amazon, and wholesale.

Responsibilities:

• Build and maintain strong relationships with influencers and athletes, ensuring alignment with business objectives and content requirements.
• Identify and recruit new athletes/influencers for both short- and long-term partnership opportunities.
• Provide daily feedback to influencers on performance and areas for improvement.
• Act as the primary point of contact for influencer marketing projects across all social media platforms.
• Negotiate, renew, and manage partnership contracts to ensure KPIs and contractual obligations are met.
• Track and report on influencer performance, offering recommendations for growth opportunities.
• Oversee the onboarding of athletes, including product training, marketing strategies, and social media best practices.
• Coordinate administrative tasks, such as ordering supplements and merchandise for athletes.
• Plan and execute experiential marketing events and appearances for the influencer team.
• Collaborate with marketing, social media, and creative teams to execute campaigns and ensure timely, high-quality content delivery.
• Manage content shoots, ensuring athletes, content creators, studios, and locations are available and aligned.
• Analyze campaign performance and contribute to the development of future strategies.
• Work cross-functionally with product and sales teams to ensure seamless delivery of services to athletes.

About You

You live and breathe health and fitness and have a strong understanding of the social and digital marketing landscape. You are a natural relationship builder that possesses a strategic mindset and is equally comfortable rolling up your sleeves to execute. Your background in account management, influencer marketing, and team leadership positions you for success in this dynamic role.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field (preferred but not mandatory)
• 1-3 years of experience in influencer marketing and partnership management
• Minimum 2 years of experience collaborating with influencers in the Sports Nutrition, Health & Wellness, or CPG industries
• Strong negotiation, communication, and relationship-building skills
• Proven ability to work within a KPI-driven environment
• Experience using influencer marketing and social media management tools
• Proficiency in analyzing and reporting on campaign performance is preferred but not required
• Creative thinker with a keen eye for spotting trends and opportunities
• Exceptional organizational and project management skills

If you are a dynamic, natural people-person who thrives in building great relationships, loves social media, and has a passion for the health, wellness, and fitness space, we encourage you to apply and join our team at EHPlabs.

About EHPlabs

At EHPlabs we are about leading health and fitness through our ethos of 'we rise by lifting others'. Our prefix 'EHP' stands for 'Empowered Human Potential' as we believe in empowering our community with the tools and vital information to make better-informed decisions leading to healthier, happier lifestyles.

Since our launch in 2012, we are proud to have positively impacted millions of people's lives through our industry-leading fitness supplements as well as our high-impact marketing through digital channels.

We are a team of passionate people who strive for continuous and never-ending improvement.

To learn more about us and get an inside peek at EHP, please visit us at: ***.

• EHPlabs
• YouTube
• LinkedIn
• TikTok
• Instagram

Benefits of Working for EHPlabs:

• Fun, supportive, and inclusive work culture
• Competitive compensation package
• Paid parental bonding leave and growing family bonus for any eligible employee as a gift for the birth or adoption of a child
• Fully paid 12-weeks maternity leave
• 13 paid national holidays & PTO that includes vacation and sick time
• Flexible working hours and remote work options
• 50% discount on EHPlabs supplements
• Occasional free company swag

Salary Ranges (CAD)

$60-75k depending on experience and location

Recruiters, thank you for thinking of us. We've got this one covered!