Media Director

Arrivals Departures
CA - Nova Scotia - Nova Scotia
January 26, 2025

Arrivals + Departures is an equal opportunity employer.
We are committed to building an environment where everyone feels included, valued, and heard.
Diversity and inclusion are an important part of our everyday work, and it is our belief that they enable us to reach our goal of seeing the world differently.
We strongly encourage applications from Indigenous peoples, racialized people, people with disabilities, people from gender and sexually diverse communications and/or people with intersectional identities.
Accommodations can be made upon request for candidates taking part in all aspects of the selection process.

Arrivals + Departures (A+D) is a national and proudly independent full-service creative and media agency, employing 80+ people with offices in Toronto and Halifax.
More importantly, we are a group of passionate, down-to-earth people with an entrepreneurial spirit and hustle needed for today's ever-changing world.

In fact, our name is inspired by the changing world around us and reflects our mission to 'See The World Differently'.
This means we approach every challenge and opportunity with fresh eyes, not falling into the trap of delivering the expected.
Simply put, we are for those who want to challenge the status quo with the relentless pursuit to see what no one else sees.

About the role:

As a Media Director at Arrivals + Departures you lead the development, execution and optimization of media planning in both digital and offline in order to address our clients business challenges and goals.
You have a keen eye on proactively identifying strategic growth opportunities for A+D and the clients business.

You will lead the development of comprehensive media plans, incorporating your expertise in media strategy, campaign tactics and optimization establishing maximum engagement and ROI for our clients.
While overseeing your active campaigns you will work with our extended media, client service, and creative teams to provide a holistic approach to meet campaign goals.

You are a leader in A+D's media department, you support your team members in various campaigns and projects while working with leadership on pitches, RFPs and leading client interactions, analyzing opportunities for relationship building and performance enhancement.

Duties and Responsibilities:

Identify and implement the best media solutions for each clients specific business challenges with strategic insights ensuring long term success of client goals from a leadership perspective
Create and manage campaigns and projects from conception to execution (with support from the execution team) and delivery, to client and project teams acting as key spokesperson for the work
Lead and mentor your team including building in time for strategic review and support, identifying growth opportunity and escalating challenges to the VP
Proactively monitor campaigns performance for actionable optimization and recommendations throughout campaigns implementing decisions for success
Lead all client portfolio interactions and presentations as subject matter expert - our clients know you are the reliable go-to
Ensuring accurate reporting and history collection of campaigns for internal and external use
Ability to develop and establish conversion points, measurements of success, and campaign budgets
Work with VP Media, Digital Lead + cross team leadership for RFPs, pitching and new business development
Stay up to date with media trends and test flagship and/or beta products for strategic integration and upskilling of team

Attributes and skills:

7+ years experience including experience working in leadership roles, managing client relationships
You bring experience in analytics, display, programmatic, social and search at the leadership level
You possess a deep understanding of online and offline channels for campaign planning, execution, optimization and success
Industry certifications and upskilling for the industry changes
Experience with Google Analytics 4 (GA4)
Strong integration of social platforms (Facebook, Twitter, Tiktok, Snapchat, LinkedIn, Pinterest, etc.)
Master of tools including Comscore and Looker Studio
Excellent client interaction and presentation skills
Exceptional attention to detail Able to manage and mentor junior team members
Talented and proactive in managing up to VP for escalation and support
Strong negotiator using strategic thinking for organization goals that align with client KPIs
Expert level research skills to inform decision making

We love people who are curious ask questions like to share knowledge and collaborate.
If that sounds like you we'd love to talk! Please send your resume to ***.

Read the full job description and apply online on the recuiter's web-site

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