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Overview:

Great opportunity for a Marketing expert in Winnipeg and surrounding area. The onsite Marketing Manager will oversee traditional and digital advertising efforts across multiple platforms. This role will implement the organization's strategic marketing plan, manage budgets, set and track KPIs, collaborate with stakeholders and the Executive team, and work closely with other department managers. The position requires strategic insight, and hands on data-driven decision-making.

Key Responsibilities:

Performance Management:

  • Ensure adherence to KPIs focusing on metrics such as days on market, revenue growth, vacancy loss, cost per lease, conversion rates, and tenant acquisition cost.
  • Lead a team of 8-10 to optimize metrics and drive overall performance.

Marketing Strategy:

  • Optimize digital advertising for visibility and engagement.
  • Oversee corporate marketing initiatives to support the broader organization.
  • Create and execute effective lease-up campaigns to achieve occupancy goals.
  • Monitor website content and oversee updates related to pricing, promotions, and availability.

Team Leadership:

  • Mentor and guide a team of 8-10 direct reports, providing training and development.
  • Review team performance and ensure adherence to leasing procedures.
  • Manage scheduling, performance reviews, expense audits, and payroll submissions.

Market Research & Analysis:

  • Conduct market research and competitive analysis to identify trends and opportunities.
  • Use data to assess and improve campaign effectiveness and strategy.

Collaboration & Stakeholder Management:

  • Work with cross-functional teams to create consistent branding and seamless tenant experiences.
  • Build strong relationships with external advertising agencies and vendors.

Budget Oversight:

  • Manage the department's budget to ensure cost-effective allocation of resources.
  • Review and approve applications, leases, and associated charges.

Additional Duties:

  • Assist with property turnovers and organizational projects.
  • Stay informed about industry trends and advancements in marketing. Qualifications:
  • Bachelor's degree in marketing, business administration, communications, public relations, or a related field.
  • Proven experience in marketing or leasing leadership, preferably in property management.
  • Proficiency in marketing software and data analysis tools.
  • Strong problem-solving skills and metrics-driven thinking.
  • Excellent leadership, communication, and team management abilities.
  • Experience with property management ERP software is an asset.

Compensation:

  • Competitive annual salary: $80,000-$90,000
  • Bonus potential
  • Extended benefits and Paid Time Off (PTO)
  • RRSP matching and DPSP program
  • Opportunities for advancement

Only candidates already eligible to work in Canada will be reviewed. Only qualified candidates will be contacted.

Read the full job description and apply online on the recuiter's web-site

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