Account Director, Influencer Marketing

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Think you've got the chops? Read on.
We are seeing a bold, insightful and passionate leader to helm our fast growing and constantly evolving national Influencer Marketing team.
Reporting to theHead of Influencer Canada and North American Influencer Ops the ideal candidate should be immersed in the latest trends, opportunities, regulations and best practices of the influencer space and have a plethora of powerful case examples to share of work they have played an integral role in bringing to life.
Their experience should include numerous examples of solving complex brand or client challenges with thoughtful and strategic problem solving.
They should also have well developed presentation capabilities - both in terms of providing compelling and detailed counsel to clients as well as internal stakeholders.Most importantly, the ideal candidate for this role should be experienced at cultivating a high performing culture and managing a team of skilled experts from diverse backgrounds.
This role entails providing direct and indirect leadership to numerous reports across Canada and, as a result empathetic, inspirational and highly focused leadership skills are vital for a potential candidate to clearly demonstrate.This is an excellent opportunity for an ambitious, skilled and innovative candidate who is looking to join a high-octane team of experts, lead by example every dayand make an powerful impact right away as a highly visible leader.
Responsibilities:
Work directly with our clients and internal stakeholders to develop strategic, thoughtful and creative influencer solutionsMaintain and develop a high performing and diverse team of influencer marketing expertsEnsure Edelman Canada's process for influencer identification, vetting, negotiation, contracting, management and reporting is the most robust and seamless in CanadaGrow our influencer marketing business through great work, exceptional storytelling skills and through building strong internal and external relationshipsStay up to date with the latest influencer marketing trends including disclosure requirements and performance best practicesCoordinate program integration with appropriate specialties including Insight and Analytics, Paid Performance, CreativeManage multiple influencer projects (and team members) at a senior level to ensure deadlines are met, reporting is thorough and budgets are continuously metLead development of content and brand overview documents for influencers outlining program creative requirements, communication mandatories and contractual expectationsAct as a champion and evangelist for the value of thoughtful, rigorous and creative influencer marketing both within the Edelman network and across the marketing industry as a wholeEmbody a leadership style that is built on empathy, innovation, diligence, strategic thinking and collaborationDemonstrate a thoughtful and inspiring approach to challenging clients and internal stake holders to ask questions and constantly push for great workBasic Qualifications:
7-10years of relevant experience in Digital, Content or Brand Marketing 5-6 years' experience in social media and community management4-5 years within Influencer specific marketing, including identification of influencers, managing influencer programs, outreach strategies, content planning,contracting/negotiations,paid promotion and reporting preferredDemonstrable and thorough experience with managing a high performing team is a mustPreferred QualificationsExperience developing and leading integrated campaign strategiesProven ability to lead and manage multiple medium to large-sized projects simultaneously that include digital content developmentClear understanding of the influencer marketing landscape, importance and role of influencer marketing, best practicesDemonstrated ability to lead and develop Influencer plansStrong research, writing and editing skills, as well as the ability to interact with clients professionally and maintain relationships with influencers and content creatorsAbility to work effectively with all levels of internal contacts (junior staff, peers, and senior staff), demonstrating a consistently high level of verbal and written communications.Should you be interested in applying for this role, please send your résumé and cover.
Only those candidates short listed for an interview will be contacted.
Thank you for your interest in working with Edelman Canada.ACCOMODATIONS:
Edelman welcomes and encourages applications from people with disabilities.
Accommodations are available on request for candidates taking part in all aspects of the selection process.
If you require accommodation to participate in this recruitment, please contact ***.Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations.
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