Marketing Specialist

Collins Recruitment Group
CA - Alberta - calgary
January 19, 2025

Calgary, Grande Prairie or Kelowna

Our client is seeking a dynamic and creative Marketing Specialist who is ready to take ownership of their marketing initiatives, push boundaries, and bring innovative ideas to life.
The candidate must come from thefinancial space, with a preference for experience in equipment leasing or lending.
If you are passionate about creating impactful campaigns, fostering community engagement, and building a standout brand within the financial industry, this is the perfect opportunity to shine.

Why Join Our Client?

Joining our client's team means becoming part of an organization that values community involvement and makes a positive difference through local charity support.
This role offers ample opportunities for personal and professional growth, with the freedom to implement your ideas and lead marketing strategies that drive real impact.

What You'll Do

As a Marketing Specialist, you will lead the creation and execution of a comprehensive social media strategy.
You will develop compelling, on brand content designed to drive engagement and foster community growth, while analyzing performance metrics to refine strategies for continual improvement.
You'll take full ownership of select social media accounts to ensure they align with the overall brand vision.

You will also play an integral role in brand development, collaborating closely with the Sales and Leadership teams to execute brand-building initiatives that strengthen the company's identity across communication channels.
Your creativity will be key in designing and producing impactful promotional materials, as well as leading email marketing campaigns from conceptualization to performance analysis.

Building strong relationships with clients will be central to your role, as you gather testimonials and success stories, and leverage market research to fuel innovative campaigns.
By continuously monitoring KPIs, you will adjust strategies to ensure success and growth.
You will also collaborate with the Operations and Sales teams to create strategies that enhance customer loyalty, while planning and executing events, trade shows, and initiatives to increase brand visibility and generate valuable leads.

Who You Are

Our client is looking for a marketing professional with at least 2 years of experience in a similar marketing position, within the equipment leasing or finance industry. A Bachelor's degree in Marketing, Communications, or a related field is required, along with a proven track record in social media management, branding, and client relations.
You should be an excellent communicator, a proactive problem-solver, and someone who thrives in a fast-paced environment.
Proficiency in tools such as Photoshop, InDesign, Canva, and social media analytics is essential.
Our client values creativity and a self-driven approach, and they're looking for someone who can take ownership of the role from day one.

About Our Client

Our client is a leading provider in the equipment finance industry, offering innovative funding solutions across Canada.
They are committed to delivering exceptional client satisfaction and effective asset management, building a reputation for excellence since their founding.
Their collaborative culture fosters teamwork, growth, and innovation, and they are looking for a new team member who shares these values.

Read the full job description and apply online on the recuiter's web-site

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