Senior Marketing Strategist

Action Labs Consultancy
BH - Manama
November 15, 2024

Company Overview: Action Labs is seeking an experienced Senior Marketing Strategist to join our team. This is a pivotal role for a seasoned strategist who thrives in a fast-paced agency setting and can seamlessly blend creativity with data-driven insights. As the Senior Marketing Strategist, you'll be crafting dynamic content strategies and working closely with clients and cross-functional teams to deliver high-impact campaigns that meet client goals and drive measurable results.
Key Responsibilities:

Collaborate with clients, marketing teams, and other stakeholders to understand content objectives and target audience.
Develop and execute content strategies that align with client goals and brand guidelines.
Create compelling and engaging written content for various platforms, including websites, blogs, social media, email campaigns, and digital advertisements.
Conduct thorough research on industry trends and target audience preferences to develop content ideas that resonate and drive engagement.
Write clear, concise, and grammatically correct copy that effectively communicates the desired message and brand voice.
Edit and proofread content to ensure accuracy, consistency, and adherence to brand guidelines.
Collaborate with designers, videographers, and other creative team members to develop multimedia content, including videos, infographics, and interactive experiences.
Stay up-to-date with content marketing best practices, SEO techniques, and industry trends, and apply them to content creation strategies.
Monitor and analyze content performance using relevant metrics and adjust strategies accordingly to optimize engagement and conversion rates.
Collaborate with cross-functional teams, including designers, marketers, and web developers, to ensure cohesive and integrated content experiences.

Qualifications:

Experience: 5+ years of experience in content creation, strategy, and marketing within an agency or similar fast-paced environment.
Content Expertise: Deep understanding of content marketing principles and a proven track record in developing content strategies that drive engagement.
Communication Skills: Exceptional written and verbal communication skills, with an eye for clear, concise, and engaging copy.
Industry Agility: Ability to adapt and create content for a variety of industries and audiences.
Leadership Abilities: Strong leadership skills, with experience in guiding and mentoring creative team members.
Tools Proficiency: Proficiency in content management systems (CMS) and other marketing tools; familiarity with SEO, analytics, and performance tracking tools is a plus.
Education: Bachelor's degree in Marketing, Communications, Journalism, or a related field.
Agency Experience: Background in advertising or marketing agency work preferred.

Why Join Action Labs?

Growth Opportunities: Exposure to leading brands and innovative campaigns.
Collaborative Culture: Work alongside a passionate team focused on driving impact.
Learning Environment: Gain hands-on experience in fintech and digital marketing with room for personal and professional development.

How to Apply

Send your resume to *** by EOD Thursday, 14 November 2024.
Email subject line: Senior Marketing Strategist - [Your Name]

Job Type: Full-time
Experience:

marketing: 5 years (Preferred)

Language:

English (Required)
Arabic (Required)

Application Deadline: 14/11/2024Expected Start Date: 24/11/2024
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Read the full job description and apply online on the recuiter's web-site

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