Social Media Manager - French Fluent

Wait a minute.

Are you driven to create and execute impactful social media strategies for a company poised to influence millions worldwide?

Do you have the ambition to manage and grow international communities across platforms, turning followers into engaged advocates?

Do you thrive on crafting innovative campaigns, scaling social media presence, and shaping trends?

Do you want to channel your creativity and passion for excellence into building a brand that inspires, empowers, and truly changes lives?

Are you inspired in being a key player in building a massive EdTech company that will empower millions of people?

That's great because we want to inspire people and empower them to be the better version of themselves. By people, we mean millions of people and internationally.

Deep inside you are looking for a new adventure with…

• Freedom: feeling free to work remotely or hybrid and being trusted to deliver.

• Ambition: growing up surrounded by smart colleagues driven to create an iconic brand like Nike, Apple or Disney.

• Impact: contributing to transform people lives at scale and feel your own impact in the company.

And you deserve it because:

• A strategic pirate: you imagine and develop innovative concepts that align with business goals and drive notoriety, engagement, and conversions.

• A creative storyteller: passionate about human psychology, with excellent writing, editing, and interpersonal skills, and able to create and curate engaging content that reflects the brand's personality and messaging.

• A strong leader: able to lead a top performing team of social media specialists, provide guidance and support, and foster a positive and collaborative team culture. You are able to attract new talents to reach new, ambitious social media goals.

• An algorithm freak: obsessed with influence, storytelling, and with an appetite for design. Deep understanding of each platform's subtleties and continuous updates almost before Adam Mosseri does.

• Data-driven hacker: At ease with numbers, and able to create dashboards to follow KPIs.

You are La Crème de la Crème of the SMMs eager to build the world's largest community of ambitious people. You want to reach new heights, engage with millions of followers, and drive impactful results. You have a drive to succeed.

You also happen to want to use your experience as an awesome SMM to contribute to impacting the lives of thousands of people? Then, you have found the next adventure that will fulfill you!

This is a full-time position, carried out from our beautiful offices in Dubaï, Lisbon or from the comfort of your couch! French and English fluency is required.

Reporting to the VP Marketing, you'll be in charge of building a badass social media team, planning the social media strategy, creating innovative concepts and developing David Laroche's and Paradox's social media presence.

Our sources of inspiration are Apple, Nike, Disney for their obsession of excelling and having a worldwide impact. You will be playing a pivotal role in making Paradox play at that level and becoming an iconic brand.

To do so, here are your 6 responsibilities:

• Leverage your in-depth knowledge of YouTube to create and deliver groundbreaking content ideas.

• Direct and empower partnerships with agencies and video editors to ensure all video productions are high-quality and aligned with our brand vision.

• Own and drive the editorial calendar with precision and creativity, ensuring consistent and impactful publication.

• Innovate and deliver scroll-stopping thumbnails that elevate engagement (strong design skills required).

• Craft impactful shorts using basic editing skills (Premiere Pro) or AI tools, delivering captivating content at scale.

• Recruit a passionate writer and researcher to craft compelling scripts for documentaries and innovative video formats.

• Deliver outstanding content by owning the creation process entirely and autonomously.

• Curate and repurpose key video content into innovative formats (Carousels, posts, infographics…)

• Craft a forward-thinking editorial calendar aligned with overarching marketing strategies.

• Implement robust iteration & testing protocols to crack the next viral content format.

• Foster meaningful connections with subscribers and partners through impactful, empathetic, and brand-aligned communication (comments & private messages).

• Design and implement forward-thinking content strategies, taking into account the various growth factors (audience peak, formats naturally boosted by the algorithm and so on).

• Play with new trends and keep up to date with the news to adapt our content and be as much as possible in resonance with our audience and its current issues or envies.

• Delve into analytics to extract actionable insights from KPIs, report weekly and monthly on your successes and failures, and systemize what works in the form of processes.

• Relentlessly seek and test high-performing content formats. Once found, you systemize them to use them at scale while still breaking their patterns regularly to surprise our audience. Test new videos headlines, thumbnails, post captions and many other factors to improve engagement and reach.

• Craft a seamless process for optimizing and redistributing top content regularly and across different platforms.

• Keep a pulse on industry shifts, competitor actions, and new avenues for audience engagement.

• Lead the development of a robust online community through impactful engagement, collaboration, and relationship-building.

• Manage and resolve customer concerns through social media with efficiency and care.

• Source talent in your own network and be proactive to create a machine to attract talent - at Paradox, hiring is in the hands of the Heads more than the HR.

• Inspire and empower a team of social media specialists through strategic guidance, skill development, and resource allocation.

• Set ambitious yet achievable targets, guide improvement with feedback, and maintain team accountability for meeting and exceeding results.

• Champion a culture of positivity, synergy, and impact, where creative ideas and collaboration flourish.

• Continuously optimize team structure, operations, and resources to adapt to shifting business priorities.