Social Media Manager - French Fluent

Wait a minute.

Deep inside you are looking for a new adventure with Freedom, Ambition and Impact.

Are you driven to create and execute impactful social media strategies for a company poised to influence millions worldwide?

Do you have the ambition to manage and grow international communities across platforms, turning followers into engaged advocates?

Do you thrive on crafting innovative campaigns, scaling social media presence, and shaping trends?

Do you want to channel your creativity and passion for excellence into building a brand that inspires, empowers, and truly changes lives?

Are you inspired in being a key player in building a massive EdTech company that will empower millions of people?

That's great because we want to inspire people and empower them to be the better version of themselves. By people, we mean millions of people and internationally.

Deep inside you are looking for a new adventure with:

• Freedom: feeling free to work remotely or hybrid and being trusted to deliver.
• Ambition: growing up surrounded by smart colleagues driven to create an iconic brand like Nike, Apple or Disney.
• Impact: contributing to transform people's lives at scale and feel your own impact in the company.

And you deserve it because:

• A strategic pirate, you imagine and develop innovative concepts that align with business goals and drive notoriety, engagement, and conversions.
• A creative storyteller, passionate about human psychology, with excellent writing, editing, and interpersonal skills, and able to create and curate engaging content that reflects the brand's personality and messaging.
• A strong leader, able to lead a top-performing team of social media specialists, provide guidance and support, and foster a positive and collaborative team culture.
• An algorithm freak, obsessed with influence, storytelling, and with an appetite for design.
• Data-driven hacker: At ease with numbers, and able to create dashboards to follow KPIs.

You are La Crème de la Crème of the SMMs eager to build the world's largest community of ambitious people. You want to reach new heights, engage with millions of followers, and drive impactful results. You have a drive to succeed.

This is a full-time position, carried out from our beautiful offices in Dubaï, Lisbon or from the comfort of your couch! French and English fluency is required.

YOUR MISSION:

Reporting to the VP Marketing, you'll be in charge of building a badass social media team, planning the social media strategy, creating innovative concepts and developing David Laroche's and Paradox's social media presence.

To do so, here are your 6 responsibilities:

• Win two YouTube distinct battles: David Laroche & Paradox

• Leverage your in-depth knowledge of YouTube to create and deliver groundbreaking content ideas.
• Direct and empower partnerships with agencies and video editors to ensure all video productions are high-quality and aligned with our brand vision.
• Own and drive the editorial calendar with precision and creativity, ensuring consistent and impactful publication.
• Innovate and deliver scroll-stopping thumbnails that elevate engagement (strong design skills required).
• Craft impactful shorts using basic editing skills (Premiere Pro) or AI tools, delivering captivating content at scale.
• Recruit a passionate writer and researcher to craft compelling scripts for documentaries and innovative video formats.

• Deliver outstanding content by owning the creation process entirely and autonomously.
• Curate and repurpose key video content into innovative formats (Carousels, posts, infographics…)
• Craft a forward-thinking editorial calendar aligned with overarching marketing strategies.
• Implement a robust iteration & testing protocols to crack the next viral content format.
• Foster meaningful connections with subscribers and partners through impactful, empathetic, and brand-aligned communication.

• Design and implement forward-thinking content strategies, taking into account the various growth factors.
• Play with new trends and keep up to date with the news to adapt our content.

• Delve into analytics to extract actionable insights from KPIs, report weekly and monthly on your successes and failures.
• Relentlessly seek and test high-performing content formats.
• Craft a seamless process for optimizing and redistributing top content regularly and across different platforms.
• Keep a pulse on industry shifts, competitor actions, and new avenues for audience engagement.

• Lead the development of a robust online community through impactful engagement, collaboration, and relationship-building.
• Manage and resolve customer concerns through social media with efficiency and care.

• Source talent in your own network and be proactive to create a machine to attract talent.
• Inspire and empower a team of social media specialists through strategic guidance.
• Set ambitious yet achievable targets, guide improvement with feedback, and maintain team accountability.
• Champion a culture of positivity, synergy, and impact.
• Continuously optimize team structure, operations, and resources.

DO YOU RECOGNIZE YOURSELF?

• Bachelor's or Master's degree in marketing, communications, or a related field.
• 5+ years of experience in social media management.
• Strong understanding of social media platforms, trends, and best practices.
• Excellent writing, editing, and interpersonal skills.
• Ability to work effectively in a fast-paced, deadline-driven environment.

Must Have:

• Strategic thinking: You have the ability to create and execute a comprehensive social media strategy.
• Excellent interpersonal skills: As a skilled Senior Social Media Manager, you must have excellent writing, editing, and interpersonal skills.
• Results-oriented approach: You're results-oriented, able to track performance and measure effectiveness.
• Creative storytelling: you have a passion for storytelling and the ability to create engaging content.
• Team leadership: You have experience leading a team of social media specialists.

TECH STACK:

• Hootsuite, Sprout Social, Buffer, or other similar platforms.
• Google Analytics, SEMrush, Hootsuite Insights, or other similar tools.
• Hubspot, Salesforce, Zoho CRM, or other similar platforms.
• Brand24, Mention, Synthesio, or other similar tools.
• ManyChat, Tars, MobileMonkey, or other similar tools.
• Marketo, Pardot, Hubspot, or other similar platforms.
• Asana, Trello, Slack, or other similar tools.

Personality:

• Drive & Problem Solver: .