PR Director Consumer

Who we are

With offices in Abu Dhabi, Dubai and Manchester, Q Communications has a reputation for big ideas, new insights, relentless tenacity and achieving exceptional results for our clients - across the UAE, Middle East, United Kingdom, Europe and USA.

Our vision

We aspire to be the world's most sought after communications agency, inspiring moments of brilliance and happiness through our exceptional services and actions; a collective of creatives and communicators who we encourage and nurture in both mind and body; adding unparalleled value to our clients and making a real difference in the world.

Q is a special place to work, made up of a passionate team who deliver brilliance and exceptional service to our clients.

Our people are very important to us and we like to look after them by providing a range of opportunities and benefits, including:

Be better at what you do:

Qcademy offers you the opportunity to learn and grow with us.

We pride ourselves on our teams' personal and professional development.

We promise to give you all the tools you need in a great workspace so you can focus on being the best version of you.

You are our story:

We believe that our people are our greatest achievement and know our team is our greatest asset.

We regularly show our appreciation to our people and celebrate their achievements.

Flexible Fun Work Space:

Our people enjoy coming into work and spending time with each other.

We offer flexibility to help our people get the balance right between life in and outside of work.

We are a team of professionals who know what it takes to get the job done.

But we also know how and when to have fun.

Be part of something bigger:

We embrace diversity and inclusion. Our team is proudly made up of people from across the globe and we see this as one of our greatest strengths.

With international offices and a global client portfolio Q Communications continues to grow and you can be part of the journey.

Create Impact:

We deliver campaigns for our clients that impact their business and your friends will be talking about at the water cooler.

We care about the community we live in and are passionate about giving back. Through our Q Cares program we show our support for causes that we're passionate about.

We live and breathe our values:

Transparency | Creativity | Respect | Communication | Passion

What the role entails

The Account Director - Public Relations (consumer) leads a team of professionals delivering PR services and campaigns to a large, complex and varied portfolio of consumer clients. Responsibilities include:

Oversee and direct a range of creative, innovative, on-point PR projects from creative brief to implementation and delivery.

Provide leadership and management to PR team including inducting new starters, managing probation, overseeing learning & development, providing performance feedback, rewarding/recognising team members and general guidance and mentoring.

Set the overall direction for the department goals, and promotes a results-based management culture that focuses on the achievement of project results in an effective and efficient manner.

Provides support on new business; creation of proposals and pitching new business leads.

Oversee a range of accounts under the day-to-day management of Account Managers, ensuring services are delivered according to contract terms, timelines and standards.

Provide strategic advice and guidance to senior clients, including crisis management and counsel where required.

Oversee and attend various activities (e.g. press launches, campaign launches, events) and provide direction to ensure smooth execution of events.

Maintain relationships with senior press contacts, influencers, key commentators and industry spokespeople.

Oversee reporting of key metrics for accounts and evaluate campaign results for clients. Monitor progress and recommended campaign modifications where appropriate.

Provide support for company growth and development of new business pipeline through a combination of developing current client accounts and securing new clients. This includes actively networking, producing proposals, delivering pitches and negotiating contracts.

Play a role in the business' leadership team, contributing to company strategy, setting priorities and contributing to the general running of the business.

Report to leadership team on team and portfolio performance.

Champion the company values and brand, role modelling these to team members, co-lead on Q company initiatives.

Foster and lead a culture of client service excellence and collaboration amongst team members, to ensure smooth project delivery across teams.

Engage in learning & development opportunities to enhance individual as well as team' skills.

Along with the Sr. Leadership team, participate and lead Qcademy learn and share sessions by promoting best practice and sharing experiences.

Stay across market trends and developments to help Q and our clients stay at the forefront of our industry in the region.

Who you are

Ideally you will have:

A recognised tertiary qualification in Communications, Public Relations, Journalism, or Digital Marketing.

At least 5 years agency experience in similar role.

In-depth knowledge and experience with the local media landscape.

Proven experience in leading and collaborating within a team to deliver client services.

Outstanding written and verbal communication skills, with excellent presentation abilities.

A creative flair and demonstrated ability to produce engaging PR content.

Strong knowledge and experience with various social media platforms.

Ability to establish and maintain strong relationships with clients, colleagues, journalists, and other stakeholders.

Exceptional client service skills with a proven ability to manage a busy client portfolio effectively.

Experience in managing projects, meeting deadlines, and adhering to budgets and targets.

Capacity to work independently with minimal supervision.

Excellent organisational abilities, with experience leading a team under competing priorities without compromising quality.

High resilience in handling client requests and competing priorities, with the ability to model this behavior for junior team members.

Strong attention to detail.

Demonstrated professionalism, including punctuality, presentation, responsiveness, and reliability.

A strong desire for continuous learning and professional growth.

Commitment to staying updated on industry trends and sharing knowledge with colleagues through mentoring and peer learning.
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